Orangina
Concept, Illustration, Character Design, Photoshop
For Orangina Morocco and Eastern Europe, I developed a little helper character to convey our three core messages: shake before use, light fizz, and made with real pulp and zest. This character not only unifies the posts into a cohesive series but also makes them more engaging and fun for the audience, all while ensuring the product covers 25–50% of the visual.
Agency: Boomerang Agency
